How best should the small business cloud play

Why small businesses cloud-based SaaS solution of choice.



Adult cloud computing, but is still maturing slowly, which gave us the ability to predict winners and losers. In general terms, there are three types of platform cloud: software as a service (SaaS); Platform as a service (PaaS); And infrastructure as a service (IaaS).

For solutions for small and medium-sized businesses (SMBs) should SaaS cloud platform of choice. While the number of SaaS applications to expand, but in each sector, one should expect the merger. Business executives and technology needed to use the cloud as a way to gain competitiveness, not just the less-expensive way to do business.

There are a number of changes that are taking place in the pre-market cloud where what will be continued over the next five years. According to a new study by Cisco Systems Inc., 30 percent of the workload is in the cloud data center to the public but by some 9 201 are expected to have 56 percent.

So as more and more companies are moving away from their own internal private clouds to public clouds. Moreover, over the past five years, the SaaS market will increase to 59 percent of all cloud workloads. IaaS workload will fall to 30 percent and PaaS will drop to 11 workloads percent.

For SMBs, it makes sense to move as much as possible and get out a public cloud data center business. Who said that one should not change the net cost savings opportunity. The real value of the changes to the external cloud is a potential for additional revenue.

Custom Mass

The key to customer loyalty and future income are huge - for example custom tailoring of digital interaction in accordance with user preferences and preferences. So it's good enough to connect marketing upsell based on General - instead, pushing the person who needs to be personal for each person. And to do that would require the use of real-time analysis of the stream associated operations.

SaaS buyers should seek programs that have the ability to personalize this added mass. Not all of them do. On the market today, there are two types of SaaS applications: business as usual (Bau), which include the old data center running in the cloud, with a feature possible improvements; And applications that are architected to the analysis required for mass personalization.

Executive Director should have the use of this type, so they can engage customers and prospects, especially with official digital content that is meaningful to the reader.

In addition, the Executive Director should seek SaaS tool that provides them with a detailed analysis of the buyer, expectations, and the audience, so it may be a better understanding of the individual or the company's products and services. This data can be used to enhance marketing and offering the percentage of the purchase and the purchase price of these sales increased.